Why Contractors Won’t Bid

In economic times like these, you might think it would be easy to have qualified bidders beating down your door when you post a request for proposal (RFP). And yet, sometimes you find yourself having to extend the deadline for another round of possible submissions. These “do-overs” cost both time and money, so how do you avoid them? Understanding some of the reasons why qualified bidders won’t bid may help you get what you need more efficiently.

First, let me make the distinction between bidders and qualified bidders. You may get bidders that you shouldn’t seriously consider, either because they really don’t provide the services or products you’re asking for (even though they may claim to), or because they are in some other way an unsuitable match for your needs (be wary of contractors who comes in way below other bids – there’s probably a reason why they’re working so cheaply).

So why aren’t the qualified bidders showing up? Most good contractors have networks or use tools that help them learn about available contracts – make sure you distribute your RFP widely unless you’ve already narrowed your choices to a preferred short list of qualified bidders. If people don’t know about your job, they can’t bid on it. National Association for Interpretation will help in this regard by sending any notification we receive about an impending RFP to all commercial members (a good reason to become a commercial member if you’re a contractor).

Be clear about the service or product you’re soliciting. Writing an excellent scope of service helps contractors know exactly what you’re after and whether they are qualified to provide that service or product. With any luck, the contractor will be responsible enough to bid only on what he or she knows what to do, and not try to use your contract as on the job training for a new skill set. If the scope of service is unclear about the expectations you have for your project or what you can provide as technical assistance, contractors will either ignore the RFP for fear that you’ll be a confused client throughout the process (not a cost-efficient work effort for them) or you may end up with something you didn’t want because you’ve left leeway for the contractor to interpret your project based on the skill set they actually have.

Don’t demand project work in the proposal. Proposals cost an extraordinary amount of time and effort already without asking contractors to fabricate the work product before they actually have the job. This practice borders on unethical as many clients assume they can use the ideas of a higher-priced and more qualified firm but award the project to a lower-priced and less qualified firm to further develop and implement those ideas. Even if you state your right to do so in the RFP, you may find that qualified bidders won’t touch that request. The better approach, if you want to test run some ideas and your compatibility with the proposed project team before awarding a large project, is to commit to paying two or three short-listed finalists to provide a one or two day charette/interview before final selection. Having paid for the work produced in the charette, you could then reasonably use those ideas regardless of who was selected, and you’ll have the luxury of having seen the project team in action. This approach is well worth it if you have a high dollar project on the line.

Be sure that your project requirements are reasonable. Although you may be able to negotiate a great deal in these troubling economic times, be prepared to pay for the work you need at fair prices. Don’t assume that the contractor can work a miracle at rock bottom rates or according to a schedule that is humanly impossible. Most contractors do not have the luxury of working only one project at a time, which means that your schedule has to fit amongst the schedules for other projects already underway or under consideration. If you specify unreasonable requirements and have no flexibility for budget, work product, or schedule, you may find that qualified bidders will simply take a pass.

There are certainly other reasons why contractors won’t bid (maybe they’ve heard that you’re a client who isn’t great to work with for another whole set of reasons), but if you can provide a great RFP and get it out to those who should be bidding on it, you should be able to find the perfect match to help you get the perfect results you’re looking for.


2 Responses to “Why Contractors Won’t Bid”

  • Kara Vanskike Says:

    I write all the proposals for the projects we choose to pursue so I really appreciate this post, especially the statement about free design work. If we see it requested in a RFP, that RFP typically gets tossed. Usually, however, we will write the client and let them know that is the reason we are not submitting a proposal. Explaining our position on free design work has worked in our favor a few times. An alternative to requesting design work during the proposal phase might be to request samples of the design books created for past clients along with pictures of the finished work. If you ask for samples of the books, don’t expect firms to send an actual book, though. PDFs on CDs should be allowed.

    Something else to consider when writing a RFP is making sure the responses you get back are apples to apples. Be sure you understand exactly what deliverables you’ll get for the budget and schedule. Are you sure you’ll get the same work from the low bidder? (This is where requesting past design books may help.) Are the design phases the same for each firm? How does the low bidder’s quality compare to the other competitors? Keep the project triangle in mind when beginning a project: Fast, Cheap, Good. Pick two.

  • Jane Rohling Says:

    Excellent article Lisa and great comment, Kara! I’m working on a bid with a couple of partners right now that basically does much of what you’re saying clients should NOT do in an RFP. We’re going to go ahead and submit a bid but we’re planning, in part to NOT do some of the “design” work they’ve requested in the proposal. In this case the bid is for an exhibit design and fabrication project, but the article is just as appropriate to this type of work. We will submit our qualifications and samples of some past work, and a reasonable proposal describing how of how we’ll approach the work. That, along with our cost estimate, should be adequate for the client to determine whether or not they want to work with our team.

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